The identity of the Chester County Intermediate Unit (CCIU) is established and strengthened by the quality of its publications. Our “brand” is more than a logo. It is the voice we use to tell our stories. It is the experience people have with our organization. With the ever-increasing number of programs and services offered by the IU, it becomes increasingly important to express a single, unified voice in everything we do. Consistent use of the IU's visual and verbal identity adds to each division’s value while reinforcing the collective value of the full IU.

We all play a role in strengthening our brand. This section of the website provides general guidelines for the visual and verbal articulation of the CCIU brand, as well as specific directions for the application of logos and related elements. You can help by incorporating these guidelines into the marketing and communications materials you create. The tools are flexible enough to help you create a full range of expression for your specific audience, while still allowing our shared mission and beliefs to shine.

The CCIU Communications Division is committed to producing materials that are consistent with these guidelines and staff is available to assist you with all of your communication needs.